by Jenny Catton
You’ll rarely go a day without hearing about the importance of content marketing, particularly if your business is based online. But if you look to hire someone to complete your content marketing, your likely to find a whole host of writers offering not only content...
by Jenny Catton
You’ve spent hours crafting the perfect piece of copy. Now it’s ready to go and you can’t wait to see it published. But stop! Before you hit the ‘go’ button, have you proofread your copy? Sure, it might not be the most exciting job but...
by Jenny Catton
Whether you’re writing a blog post, article or web copy; it’s unlikely you’ll hit perfection with your first draft. Even professional copywriters (especially professional copywriters), edit their work several times before they’re completely happy with it. For me,...
by Jenny Catton
I’ll make a bet ‘update blog’ is on your to-do list right now. In fact, it’s probably the one job you always struggle to get round to. You know the benefits a well-maintained blog can bring. Things like more traffic, more enquiries and improved customer engagement....
by Jenny Catton
When you read your website content do you get the feeling that something’s not quite right? If you’ve invested valuable time writing your website copy it can be disheartening to find that your content’s not quite hitting the mark. But instinctively knowing there’s...
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